Brand identity, video creative, and marketing design for a video series exploring engaging storytelling.

D E T A I L S –

Serving as Storyblocks’s first original video series, Anatomy of a Story is centered around how to engage audiences on a deeper level through the use of video content and captivating storytelling.

As Storyblocks’s sole Visual Designer, my role was to create the brand identity, video creative, and marketing designs for Anatomy of a Story that allowed it to stand out on its own, but also tie back to the larger Storyblocks brand.

The outcome was an energizing blend of novel and existing color palettes, typography, and visual elements – which resulted in high engagement rates, increased brand awareness, and a boost in new follower count across all primary social media platforms.

C O M P A N Y –

Storyblocks

M Y P A R T –

Brand Identity
Video Creative
Illustration
Iconography
Social Media Design